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This week on Irreversible, I sit down with David Avrin to talk about something leaders rarely see coming until it’s too late, customers leaving quietly without complaints, without warnings, without a second chance.

David brings clarity to why customers expectations have permanently shifted, why loyalty is more fragile than leaders think, and what must be amputated if organizations want to remain relevant in a no-tolerance marketplace.

If you lead people, products, or culture, this is a conversation you don’t want to miss.

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